Insurance Companies We Work With
PR Firms

Insurance for public relations firms.

PR firms shape reputation and communications, which puts media liability, defamation, and rights exposure at the center, alongside the E&O of the advisory work and cyber for client information.

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PR firm insurance centers on professional liability (E&O) and media liability for the communications and content you produce and place, with cyber for client and media data, plus general liability and a business owners policy.

Reputation and media exposure

PR work involves statements, content, and communications made on a client's behalf, which creates defamation, disparagement, and rights exposure if something published causes harm. Media liability is the coverage for those claims, and it pairs with E&O for the advisory and execution side.

Advisory errors

A PR firm's advice and handling, a botched crisis response, a misstep in messaging, a missed obligation, can lead a client to allege a financial or reputational loss. Professional liability covers that advisory exposure, the core of a PR firm's program.

Data and access

PR firms hold client information, embargoed materials, media lists, and sometimes sensitive communications, which creates cyber and confidentiality exposure. Cyber coverage addresses a breach of that data. We build the program around the communications, the advice, and the information.

Frequently asked

Common questions.

What insurance does a PR firm need?
Usually professional liability (E&O) and media liability for communications and content, plus cyber for client data, general liability, and a business owners policy.
Why does a PR firm need media liability?
Because PR involves statements and content made on a client's behalf, creating defamation and rights exposure that general liability advertising-injury coverage often does not fully address.
Do PR firms have cyber exposure?
Yes, they hold client information, embargoed materials, and sensitive communications. Cyber coverage addresses a breach. We match it to the data you handle.
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Does your coverage match the work you do?

Tell us your services, clients, and the data you handle and we will check your program against how your firm actually operates. Educational, no obligation.

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We match coverage to your services and contracts
We check cyber, data, and client-funds exposure
We line up the limits your contracts require
You get a clear read, no obligation
Related resources

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Independent, advisory-first

Coverage for reputation work.

Tell us how your PR firm operates and we will build coverage around the communications and the advice.

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